• Pioneers in Email Marketing since 2003

Consulting services
for growing results

In 2003, we were the first to bring the concept of email marketing to Romania, and today we can grow your business with a lot of other services, which have proven successful among our clients.

20+

Years of experience

250K+

Campaigns sent annually

30%

Average sales growth

Average customer years

Our Services

How can we help your business?

We offer a full range of digital marketing services, all based on our over 20 years of experience in the field.

Email Marketing

Email Marketing Services managed by experts capable of covering all aspects...

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Loyalty solutions

We deliver loyalty and automation solutions designed to increase retention and profit for your business.

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SMS Marketing

Own Mobile marketing service via SMS with open rates of up to 98%...

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Advertising Graphics

We give play to all your ideas and campaigns through complete content creation services...

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Online Promotion

Everything you need to reach your customers on Facebook, Instagram, YouTube...

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Marketing Automation

Complex Marketing Automation campaigns, based on experience that began...

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Strategy

Developing and implementing the right strategy for your business, based on a...

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Training

Training services for you and your team: data management, automation, email marketing...

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Let's talk about
how can we help your business!

Case studies

Proven results for our clients

Discover how we've helped companies from various industries achieve their marketing goals through personalized strategies and impeccable execution.

300+

Satisfied customers

203%

Average improvement

20+

Years of experience

25+

Industries covered

The leader of the Romanian grocery market

Database Growth Program

Increase opt-in database and subscriber quality

Optimizing data collection mechanisms for an omnichannel grocery retailer by mapping all customer interaction points.

New subscribers
monthly

+148%

Double opt-in confirmation rate

+62%

See the full case study

Hide details

objection

•

Database growth by at least 140% in 2 months

•

Improving the quality of opt-ins

•

Reducing bounce rate and spam complaints

•

Increasing the conversion rate from lead to customer

Implemented strategies

•

Implementing smart forms with progressive profiling

•

Behavioral pop-ups (exit intent, scroll based)

•

Solutions for capturing leads in physical stores

•

Using SMS as a collection channel

•

Double opt-in optimized UX

•

Offline source integration (POS → CRM → email)

Measurable results

Metric	Before	After	Improvement
New subscribers / month	58.000	144.600	+149%
Opt-in confirmation	61%	99%	+62%
Bounce rates	2.9%	0.8%	-72%
Lead → customer conversion	3.4%	7.9%	+132%

"White Image helped us build a data collection system based on true permission and continuous optimization of sign-up points. In just a few months, we grew our qualified subscriber base without sacrificing data quality, and the activation rate of new users increased significantly. It wasn't just volume, it was healthy growth."

I want similar results →

Banking client

Feature Adoption Program

Increasing the use of mobile application functionalities

Activating features through targeted email communication for each user of the features they are not using and motivating them to try them.

Adoption of key features

+164%

Call center call reduction

-38%

See the full case study

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objection

•

Increasing the use of self-service functions

•

Reducing call center dependency

•

Increasing app retention

•

Digital user education

Implemented strategies

•

Segmented educational email

•

Communicating unused features with each person

•

Using dynamic content

•

Trigger automation (user behavior based)

•

Smart tooltips and micro-tutorials

•

Lifecycle campaigns for feature rollout

Measurable results

Metric	Before	After	Improvement
Feature key usage	18%	47%	+164%
Session duration	2.1 minutes	3.8 minutes	+81%
Retention 90 days	32%	54%	+69%
Call center volume	100%	62%	-38%

"Through advanced segmentation and email scenarios built by White Image, we managed to direct relevant traffic from email directly to the app. Users began to interact more often with the app's key functionalities, and the return rate to the app increased visibly. Email became the main activation and re-engagement engine for our users."

I want similar results →

Banking client

Real-Time Email Personalization Program

Increasing engagement through dynamic content

Implementing AMP technology and real-time dynamic content for one of the largest banks in Romania.

CTR
from email

+192%

Positive feedback from email

+148%

See the full case study

Hide details

objection

•

Increasing email click-through rate

•

Reducing customer decision time

•

Delivery of relevant content in real time

•

Eliminate static "one-size-fits-all" emails

Implemented strategies

•

Implementing AMP for Email (changing email content depending on the time the email is opened)

•

Dynamic content based on:
• user location
• when emails are opened
• browsing behavior

•

Dynamic countdown for limited offers

•

Messages that were designed contextually depending on the time of interaction: morning, lunch or evening

•

HTML fallback for non-AMP email clients

Measurable results

Metric	Before	After	Improvement
Email CTR	2.6%	7.6%	+192%
Email conversions	1.1%	2.7%	+148%
Time to buy	3.4 days	1.8 days	-47%
Bounce landing page	38%	19%	-50%

Business impact

•

Users could interact directly in email without leaving their inbox

•

The information was automatically updated in real time

•

The funnel abandonment rate has decreased significantly

•

Marketing teams reduced campaign production time by over 40%

"Implementing dynamic content and AMP for Email with White Image has completely changed the way we use email as an interaction channel. For the first time, the inbox has become an interactive channel, not just a message delivery medium. The impact on CTR and conversions was immediate and measurable."

I want similar results →

Do you want similar results for your business?

Let's discuss your goals and create a personalized strategy together that will bring measurable results.

Frequently asked questions

What is email marketing consulting?

⌄

Email marketing consulting is a professional service that helps companies improve the performance of their email marketing campaigns.

How can an email marketing consultant help me?

⌄

A consultant helps you grow your database, target effectively, and create valuable content. He analyzes the results of your email campaigns and offers advanced solutions to achieve your marketing goals.

What services does an email marketing consultant offer?

⌄

Creating email strategy, optimizing subject lines, improving open rates, analyzing data, and ensuring GDPR compliance are all important activities for a successful email marketing campaign.

How much do email marketing consulting services cost?

⌄

Costs vary depending on the size of your business, the complexity of your project, and your goals. A discussion with a White Image consultant can provide you with the answer you need.

How do I choose the best email marketing consultant?

⌄

Experience in email marketing is important and a good understanding of the sales funnel. Check testimonials and request some case studies.

What are the email marketing trends for 2025?

⌄

Advanced personalization, integration with other digital marketing channels, use of AI for content optimization and focus on long-term engagement. A good consultant is always up to date with these changes.

Let's talk!

Fill out the form and a specialist from our team will contact you as soon as possible.

Phone
0722.140.851

Address
Siriului Street No. 42-46, 3rd floor, (Aviation District)
District 1, Bucharest, Romania

Program
09:30 - 18:00, Monday - Friday

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The first email marketing agency in Romania, since 2003.

Cloud Marketing

Mobile suites

Email suite

Marketing Automation

Studio date

Sales Analysis

AMP

Cloud CRM

Marketing Automation integration

Customer management

The right plan for your business

Services

Customer support

Email marketing consultancy

Process automation consulting

Creative services

Email marketing strategy

Training

SMS Marketing

Part of the Mediapost Hit Mail group

Email Marketing

Email marketing is a versatile channel that can play an important role in increasing brand awareness, generating leads/conversions, and more. An email marketing consulting program starts with some effective strategies for attracting new customers.

What does this service include:

Effective email marketing strategies adapted to your type of company

Advanced segmentation and dynamic personalization

A/B testing for campaign optimization

Detailed analysis of open, click and conversion rates

Email address validation systems

CRM integrations for targeted campaigns

Advantages of professional services

White Image consultants create effective email marketing strategies, strategies tailored to your company type, your objectives and target segments. These strategies focus on all aspects related to efficiency: database, target segments, messages, content, marketing automation and measurement of results.

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Loyalty solutions

We develop intelligent loyalty and customer scoring systems integrated through marketing automation, which analyze consumer behavior and deliver personalized rewards in real time.

What does this service include:

Reward & Points Programs

Automatic RFM Segmentation

VIP Onboarding Flows

Win-back campaigns

Referral Systems

Want to know more?

SMS Marketing

Communicate directly with your customers and potential customers through our SMS marketing service. Send product information, promotions, notifications, contests or surveys using a wide range of functionalities tailored to your business needs.

What does this service include:

SMS targeted to specific segments

Integrated SMS-email automations

Real-time information and notifications

Personalized promotions and alerts

Surveys and feedback via SMS

Open rates of up to 98%

Exceptional open rates

With open rates of up to 98%, SMS marketing is one of the most effective channels for direct communication with customers. SMS messages arrive instantly and have a much higher read rate than other communication channels.

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Advertising Graphics

We give play to all your ideas and campaigns through video content for social networks or your own promotion networks. A user stays 88% longer on a site that also has video content.

What does this service include:

Dedicated key visuals

Custom images for campaigns

Campaign banners

Videos and gifs

Advertising content for print

ATL banners

Why video?

Because a user spends 88% more time on a site that also has video content or because a user retains 5 times more information if it is presented to them through a video. Because you want to be on YouTube, to have high-performing ads on Facebook or LinkedIn.

Want to know more?

Online Promotion

Talk to your customers exactly where they are! Get the results you want through social media! Your audience is just a like away.

What does this service include:

Strategy and Management of Social Media Platforms

Content and Community Management

Content Marketing

Ad Management

Pay Per Click

Dedicated graphic content creation

Why be present on social media?

• Because this is how you can increase trust in your brand
• Because that's where your existing or potential customers are
• Because you will increase your site traffic
• Because you will generate new leads and increase your sales
• Because your competition is already on social media

Want to know more?

Marketing Automation

Marketing automation has become the buzzword in the last 2-3 years, even though automation has existed almost since the beginning of marketing. We implemented our first marketing automation campaigns in 2006-2007.

What does this service include:

Focus on data and behavior interpretation

Large volumes of data: demographics, behaviors, sales, CRM

Creativity in messages and adapted content

Customized automations for each segment

Over 18 years of experience in the field

Experience since 2006

We implemented our first marketing automation campaigns in 2006-2007. We probably know better than anyone what problems can arise and how to avoid them so that the automation program works exactly as designed.

Want to know more?

We like to look boldly into the future. Strategy is that game where you try to imagine how you can combine the pieces of your puzzle to achieve your goals.

What does this service include:

Customer journey mapping

Identifying interaction points

Redesigning the strategic process

Connecting offline with online

Integrated data management

Vision and experience of over 18 years

Customer Journey Mapping

We map the current customer lifecycle, identify all interaction points, analyze the interaction and redesign the entire process from a strategic point of view to achieve the perfect journey.

Want to know more?

For 15 years we have been the leader in email marketing in Romania. The expertise and know-how we have acquired allow us to share the best practices in email marketing with those interested.

What does this service include:

Data management

Marketing automation

Advanced email marketing

Digital strategy

Over 30 trainings held

Presentations at the most important events in Romania

Recognized expertise

We constantly hold presentations at the most important events in Romania, as well as internal trainings on data management, automation, email marketing and digital strategy. Over 30 trainings held so far.

Want to know more?

Consulting services for growing results

How can we help your business?

Proven results for our clients

Do you want similar results for your business?

What is email marketing consulting?

How can an email marketing consultant help me?

What services does an email marketing consultant offer?

How much do email marketing consulting services cost?

How do I choose the best email marketing consultant?

What are the email marketing trends for 2025?

Consulting services
for growing results