• Pioneers in Email Marketing since 2003

SMS Marketing -
Campaigns to increase efficiency

Reach your customers instantly with SMS Marketing solutions with immediate impact. We integrate text messages into your marketing automation flows to deliver alerts, promotions or transactional notifications exactly when they are most likely to be interested. You benefit from a robust infrastructure and Relentless Support that ensures the delivery of your messages in seconds, regardless of the volume of the campaign.

98%

Open Rate

< 5 sec

Average message delivery time

24/7

Relentless Support & Monitoring

x25

Average ROI for mobile campaigns

SMS Marketing:
SMS campaigns to increase efficiency

Communicate directly with your customers and potential customers through our SMS marketing service. Send product information, promotions, notifications, contests or surveys using a wide range of functionalities tailored to your business needs.

In SMS campaigns - White Image, we have our own mechanism for shortening the links included in the SMS, using the 7w.ro domain. Shortening links, in addition to helping optimize costs, also offers the possibility of tracking user interaction with the SMS and allows the creation of retargeting campaigns for those interested, i.e. those who clicked on the link in the SMS and those who did not interact with it, so that communication can reach another level.

12+

Years with clients

SMS Marketing Campaigns

Start a personalized SMS marketing campaign to promote your brand and products. With the White Image solution you can send SMS alerts, notifications or promotions specially designed for your customers.

We can help you with:

Sending SMS messages

• Sending SMS to a predefined list in the WLM application.
• Trigger SMS activated by requests from external services (e.g. placing an order).
• Trigger SMS based on the actions of users who responded in other campaigns.
• Sending confirmation messages.
• Setting labels to use the same short number - no label for replies.
• Prioritizing important SMS messages (e.g. those for account login), to avoid delays in sending queues.

Optimizing links in SMS campaigns

• Integrating links into text messages using the 7w.ro service, to reduce the number of characters and costs.
• Performance report: you can see who clicked, when, how many times, the date and time of each click
• Personalized links with dynamic variables (ex: customerID) for direct access to individual information.
• SMS unsubscribe option, according to GDPR requirements.

SMS database segmentation

• Segmentation based on information associated with a phone number.
• Segmentation based on the type of response to various campaigns (e.g. clicking on a link or opening a newsletter).
• Advanced audience segmentation for certain response types (e.g. clicks on appointments or installs the app).

Database growth via SMS

• Import database
• Responses received via SMS can be collected automatically.
• The system sends automatic responses depending on the validity of the message (e.g. if it contains a number).
• Automatic replies can be configured and sent based on the words contained in the received message.

Functionalities and Integration

Our platform offers API integration for easy use. You can implement automated SMS campaigns, send bulk messages, and get detailed reports on campaign performance.

If the phone number is included in the subscription or account creation forms, the order form or other forms, the phone numbers will be automatically retrieved through existing plugins for ecommerce platforms such as Magento, Shopify, Gomag, etc. If you are using a custom platform or one for which there is no plugin developed, API integration is very easy and from our experience, depending on the case, it can take from one hour to a maximum of 4 hours to configure the API to send data. Receiving data by installing an existing plugin or through the API allows for dynamic, permanent updating of all information.

Frequently asked questions

Why is SMS Marketing an essential channel for quick results?

⌄

SMS remains one of the most effective communication channels due to its open rate of approximately 98%, with the majority of messages being read within the first 3 minutes of delivery. This immediacy, combined with an average ROI of x25, makes it ideal for urgent campaigns, alerts, promotions or transactional notifications that require instant attention.

How does the 7w.ro link shortening service work and what benefits does it bring?

⌄

The White Image platform includes its own link shortening system (7w.ro), designed to optimize the space in the message and reduce costs. Beyond efficiency, this mechanism offers advanced tracking: you can see exactly who clicked, when and how many times, and this data can be later used for segmentation and retargeting campaigns.

What types of automated messages can be configured?

⌄

The system allows you to configure automated messages triggered by specific events, such as placing an order, action confirmations, or user behaviors in other campaigns (e.g., opening a newsletter without converting). Additionally, critical messages, such as authentication codes, are automatically prioritized for delivery in less than 5 seconds.

How does audience segmentation work in SMS Marketing?

⌄

Segmentation is based on multiple data sources, not just phone numbers. You can build audiences based on purchase history, campaign link interactions, or responses to previous messages. This approach allows for highly relevant communication and significantly increases conversion rates.

How easy is it to integrate with existing systems (CRM / eCommerce)?

⌄

Integration is fast and flexible. For platforms like Shopify, Magento or Gomag there are dedicated plugins, and for custom solutions, integration via API is simple and can be completed in 1-4 hours, ensuring continuous data synchronization.

How is GDPR compliance and unsubscribe managed?

⌄

Each campaign automatically includes compliance mechanisms, including unsubscribe options directly from the SMS. The system manages database updates and user responses in real time, ensuring that user preferences are respected without manual intervention.

Let's talk!

Fill out the form and a specialist from our team will contact you as soon as possible.

Phone
0722.140.851

Address
Siriului Street No. 42-46, 3rd floor, (Aviation District)
District 1, Bucharest, Romania

Program
09:30 - 18:00, Monday - Friday

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The first email marketing agency in Romania, since 2003.

Cloud Marketing

Mobile suites

Email suite

Marketing Automation

Studio date

Sales Analysis

AMP

Cloud CRM

Marketing Automation integration

Customer management

The right plan for your business

Services

Customer support

Email marketing consultancy

Process automation consulting

Creative services

Email marketing strategy

Training

SMS Marketing

Part of the Mediapost Hit Mail group

Email Marketing

Email marketing is a versatile channel that can play an important role in increasing brand awareness, generating leads/conversions, and more. An email marketing consulting program starts with some effective strategies for attracting new customers.

What does this service include:

Effective email marketing strategies adapted to your type of company

Advanced segmentation and dynamic personalization

A/B testing for campaign optimization

Detailed analysis of open, click and conversion rates

Email address validation systems

CRM integrations for targeted campaigns

Advantages of professional services

White Image consultants create effective email marketing strategies, strategies tailored to your company type, your objectives and target segments. These strategies focus on all aspects related to efficiency: database, target segments, messages, content, marketing automation and measurement of results.

Want to know more?

Marketing Agency

We rely on our creativity! We are professionals and the proof is the gold awards we obtained at the most prestigious email marketing competition in the world, MarketingSherpa.

What does this service include:

Creative Strategy

Professional copywriting

Design adapted for email

Studies and analyses of user behavior

Development for unaltered content delivery

Want to know more?

SMS Marketing

What does this service include:

SMS targeted to specific segments

Integrated SMS-email automations

Real-time information and notifications

Personalized promotions and alerts

Surveys and feedback via SMS

Open rates of up to 98%

Exceptional open rates

With open rates of up to 98%, SMS marketing is one of the most effective channels for direct communication with customers. SMS messages arrive instantly and have a much higher read rate than other communication channels.

Want to know more?

Advertising Graphics

We give play to all your ideas and campaigns through video content for social networks or your own promotion networks. A user stays 88% longer on a site that also has video content.

What does this service include:

Dedicated key visuals

Custom images for campaigns

Campaign banners

Videos and gifs

Advertising content for print

ATL banners

Why video?

Because a user spends 88% more time on a site that also has video content or because a user retains 5 times more information if it is presented to them through a video. Because you want to be on YouTube, to have high-performing ads on Facebook or LinkedIn.

Want to know more?

Online Promotion

Talk to your customers exactly where they are! Get the results you want through social media! Your audience is just a like away.

What does this service include:

Strategy and Management of Social Media Platforms

Content and Community Management

Content Marketing

Ad Management

Pay Per Click

Dedicated graphic content creation

Why be present on social media?

• Because this is how you can increase trust in your brand
• Because that's where your existing or potential customers are
• Because you will increase your site traffic
• Because you will generate new leads and increase your sales
• Because your competition is already on social media

Want to know more?

Marketing Automation

Marketing automation has become the buzzword in the last 2-3 years, even though automation has existed almost since the beginning of marketing. We implemented our first marketing automation campaigns in 2006-2007.

What does this service include:

Focus on data and behavior interpretation

Large volumes of data: demographics, behaviors, sales, CRM

Creativity in messages and adapted content

Customized automations for each segment

Over 18 years of experience in the field

Experience since 2006

We implemented our first marketing automation campaigns in 2006-2007. We probably know better than anyone what problems can arise and how to avoid them so that the automation program works exactly as designed.

Want to know more?

We like to look boldly into the future. Strategy is that game where you try to imagine how you can combine the pieces of your puzzle to achieve your goals.

What does this service include:

Customer journey mapping

Identifying interaction points

Redesigning the strategic process

Connecting offline with online

Integrated data management

Vision and experience of over 18 years

Customer Journey Mapping

We map the current customer lifecycle, identify all interaction points, analyze the interaction and redesign the entire process from a strategic point of view to achieve the perfect journey.

Want to know more?

For 15 years we have been the leader in email marketing in Romania. The expertise and know-how we have acquired allow us to share the best practices in email marketing with those interested.

What does this service include:

Data management

Marketing automation

Advanced email marketing

Digital strategy

Over 30 trainings held

Presentations at the most important events in Romania

Recognized expertise

We constantly hold presentations at the most important events in Romania, as well as internal trainings on data management, automation, email marketing and digital strategy. Over 30 trainings held so far.

Want to know more?

SMS Marketing - Campaigns to increase efficiency

SMS Marketing:SMS campaigns to increase efficiency

SMS Marketing Campaigns

Why is SMS Marketing an essential channel for quick results?

How does the 7w.ro link shortening service work and what benefits does it bring?

What types of automated messages can be configured?

How does audience segmentation work in SMS Marketing?

How easy is it to integrate with existing systems (CRM / eCommerce)?

How is GDPR compliance and unsubscribe managed?

SMS Marketing -
Campaigns to increase efficiency

SMS Marketing:
SMS campaigns to increase efficiency