The lead and communication management in the B2B area presents several peculiarities that may lead to the success or failure of a campaign. White Image B2B helps you manage strategic decisions in an efficient manner.
Characteristics
- integrating data from multiple sources, in order to manage information related to the prospects’/customers’ behaviour and interest in a more efficient manner in order to target future messages more efficiently
- a complete lead management tool up to the finalization of the acquisition process, with the possibility to generate regional reports, and even reports for each and every sales agent
- database advanced segmentations, for a higher relevance of the communication on the email
- managing customized landing pages for the increase of the conversion rates
- generating customized alerts and notifications
- the possibility to send automatically generated contracts and proforma invoices by email
- integration with any CRM system
|