| FROM OUR EXPERIENCE |
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| Effective Communication - The DiSC® Behavioural Model |
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Every day we are facing situations where our capacity to generate results is very much influenced by those around us. Actually most of our work, regardless of its specific, it’s based on our interaction with co-workers, clients and suppliers. It is only natural to be concerned about the way they react to our behaviours, the way they think, or what behaviours we can tackle to generate the reactions we need from them.
DiSC® is a behavioural model based on the work of the psychologist William M. Marston, and it examines the behaviour of individuals in their environment or if specific situations. Because people relate differently to different environments (for example at home versus at the office), the model is focused on behaviours, not on personality traits. This allows to de-personalize conflicts and differences and to minimize potential conflicts with others.
The name DiSC® is an acronym for the four main behavioural dimensions it describes: dominance, influence, steadiness, conscientiousness. For each primary dimension there is an associated secondary one, making it easier to understand our own behaviours.
D-Dominance dimension behaviours:
• Emphasizes: shaping the environment by overcoming opposition and challenges
• Tendencies: getting immediate results, taking action, accepting challenges, making quick decisions
• Motivated by: challenge, power and authority, direct answers, opportunities for individuals accomplishments, freedom from direct control, new and varied activities
• Fear: loss of control in their environment, being taken advantage of
• You will notice: self-confidence, decisiveness, and risk-taking
• Limitations: lack of concern for others, impatience, moving forward without considering outcomes
I-Influence dimension behaviours:
• Emphasizes: shaping the environment by persuading
• Tendencies: involvement with people, making a favourable impression, enthusiasm, entertaining, group participation
• Motivated by: social recognition, group activities, relationships, freedom of expression, freedom from control and details
• Fear: social rejection, disapproval, loss of influence
• You will notice: enthusiasm, charm, sociability, persuasiveness expression of emotion
• Limitations: impulsiveness, disorganization, and lack of follow through
S-Steady dimension behaviours:
• Emphasizes: achieving stability, accomplishing tasks by cooperating with others
• Tendencies: calm, patient, loyal, good listeners
• Motivated by: infrequent change, stability, sincere appreciation, cooperation, using traditional methods
• Fear: loss of stability, the unknown, change, unpredictability
• You will notice: patience, a team player, stability, methodical approach, calm, easy-going nature, concern for the group
• Limitations: overly willing to give, putting their needs last, resistance to positive change
C-Conscientious dimension behaviours:
• Emphasizes: working within circumstances to ensure quality and accuracy
• Tendencies: attention to standards and details, analytical thinking, accuracy, diplomacy, and indirect approaches to conflict
• Motivated by: clearly defined performance expectations, quality and accuracy being valued, atmosphere is reserved and business-like, and articulated standards
• Fear: criticism of their work, slipshod methods, situations emotionally out of control
• You will notice: behaviour that is cautious, precise, diplomatic, restrained, perfectionist, and factual
• Limitations: overly critical of self and others, indecision because of desire to collect and analyze data, creativity hampered by need to follow rules
A Romanian version of the instrument will be developed until the end of the year by Inscape Partners, the European Headequarter of DiSC®, at this moment all materials are in English. From that moment on they will come to do Train The Trainers sessions in Romania, together with all ready-made solutions and training programs available for training companies, consultants, managers and HR people. For now, you can try out DiSC® integrated in the Human Invest training solutions!
Ioana Molnar
Marketing Coordinator
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Human Invest is a Premier League company in the arena of training and
organizational development consultancy services, present on the Romanian market since 1998.
We are recognized for conceiving and implementing programs which offer managers an authentic experience towards improving their leadership
performances, and thus we support companies in becoming more and more engaged in delivering excellent services for their clients.
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